Write and place high-impact offsite articles, guest posts, and partner content on external properties, tracking exact prompt referral traffic and prompt answer inclusion.
Build a citation-first offsite strategy using analytics platforms to identify key external sources and turn insights into active outreach campaigns.
Design and run structured content experiments across third-party properties to test citation visibility structures and document findings.
Cultivate and maintain relationships with MSP community publishers, tech media, and security bloggers for content placement.
Build documented, automated workflows for outreach pipeline to scale up successful tactics and maintain execution speed.
Collaborate with core SEO and content teams to ensure offsite initiatives amplify onsite content and fill gaps across cybersecurity topics.