Serve as the first point of contact for individuals and families seeking care. Build rapport, assess needs, and provide expert guidance through the admissions journey. Process inbound calls, web form submissions, and live chats with efficiency, empathy, and professionalism. Clearly communicate treatment options, financial details, and next steps to prospective clients. Collaborate with business development and outreach teams to manage incoming referrals. Maintain strong relationships with referral sources, ensuring seamless handoffs and follow-ups. Act as a trusted resource for clinicians, providers, and community partners. Verify insurance benefits, coordinate payment plans, and explain financial options to clients. Work closely with billing and finance teams to streamline payment processes. Meet and exceed admissions KPIs, including conversion rates, response times, and client satisfaction metrics. Regularly participate in coaching sessions, team meetings, and performance reviews to optimize results. Maintain accurate documentation in CRM systems (Salesforce), medical records, and billing software.